Armin Strom

When ‘Mr. Armin Strom’ retired from watchmaking, he transferred ownership of his brand to two boys (by then adults) who had frequented his workshop so often together in childhood: businessperson Serge Michel and Master Watchmaker Claude Greisler.

In 2009, the revitalized Armin Strom built upon Mr. Strom’s historical legacy with the opening of its first fully-integrated Manufacture; located in Biel, Switzerland.

Today the Manufacture produces all of its timepieces in-house and with great reverence for the Swiss-German watchmaking tradition.